Recently, I posted this question on our Instagram feed: “What do you want to learn about natural skincare, aromatherapy, and living your happiest, healthiest life?” We got loads of great responses, but one that really got my wheels turning was from a customer who asked why natural and organic products cost so much. She said “I know it’s not glamorous to say this, but sometimes it just feels like health is for the wealthy.”
I made myself stop and think about this question from a more neutral position than that of a physician and a green beauty brand owner. What if I were a single mom, struggling to support my family? What if I were a young guy having a tough time in the job market? What if I were nearing retirement, and had to plan for life on a diminishing income? What if I had grown up in an environment that did not emphasize “natural” or “organic”, and these labels had little meaning to me, other than a higher price tag? Considering all these angles, I’ll try to answer the question.