How To Build Your Personal Brand

Realize Your Mission & Craft Your Dream Career

With Lauren Zander

Topics
Personal Growth
Duration
1 Hour 23 Minutes

Are you feeling stuck in your career? Do you dream of building your own personal brand, but you “just haven’t gotten around to it” yet? Are you desperate to move forward and finally create your own business, but you feel like some invisible force is holding you back?

With 20 years of life coaching experience under her belt, Lauren also plays the role of a university lecturer, public speaker, author, and is the Co-Founder and Chairwoman of Handel Group, an international corporate consulting and private coaching company. In this class, she will not only help you design and achieve your dream career, but you’ll also learn to manage your mind, learn how to keep a promise to yourself, deal with your negative traits, and develop the business hats you’ll need to be the entrepreneur you always knew you could be.

It’s time to wake up to your dreams, to what’s in the way of your mission, and to move full speed ahead toward building your personal brand.

This class is perfect for you if:

  • You want to discover your mission and build your business.
  • You know you have a mission in life - you can feel it. But there’s always been something blocking your efforts to realize your dream, and therefore, making it your reality.
  • You want to be be a successful entrepreneur.
  • You know exactly what you want to do, but have always been too afraid to take the leap.
  • You want to grow your personal brand.
  • You already jumped and own (or are starting) a business, but want to make sure you’re on the right path.

No matter what stage on the entrepreneur's path you find yourself in, this class will guide you and help move your mission forward.

Class Videos

Module 1
Getting Started On Your Journey

Get better acquainted with Lauren as she describes her personal career journey and how she became the successful entrepreneur she is today. She’ll also fill you in on the Handel Method®—the coaching system she developed at MIT and has used for over 20 years to help thousands of clients.

Lauren outlines how this class was designed for anyone wanting to build their own business, grow their personal brand, and be an entrepreneur—no matter what stage he or she is at in the process.

In this class, you will not only design your career dream, but you will manage your mind, learn how to keep a promise to yourself, deal with your negative traits, and develop the business hats you’ll need to be the entrepreneur you always knew you could be.

Module 2
Finding Your True Mission

In this session, Lauren will help you discover what your true mission really is—what it is that you dream of bringing to life, but somehow just can’t quite seem to get off the ground. She’ll then give you an exercise to help you break through and wake up to what it is you desire.

Lauren will show you how to assess where you currently are in life, versus where you determined you wanted to be in the last session.

Module 3
Maybe It's You

It’s easy to blame perceived failures on outside factors, such as other people, age, money, or a myriad of other excuses. Turns out, the only one keeping you from your dreams is, well, you!

By distinguishing and naming the voices in your head, you can start to hear them for yourself, and understand the negative impact they’re having on your life and on the building of your dream.

Unearth what’s between you and fulfilling your life’s true mission by doing a purge. With this exercise, you’ll realize that even though what you’re upset about may seem legitimate, when it’s written down on paper, it’s nothing but your inner dialogue’s negative, and often illogical, chatter.

It’s time to review your purge, and to analyze some of what came out of your head—likely some of the deepest, darkest, most negative thoughts about why you can’t have something in your life. Specific traits, and what they mean, will be discussed later.

In this session, you’ll talk back to each line of your Purge. You get to play your own defense attorney on behalf of your higher self, and spit back logic at all that was illogical in your own tirade. There’s no need to be polite to what’s holding you back!

Module 4
The Secret Sauce to Success

Lauren discusses one of her favorite topics, personal integrity—the secret sauce not only to happiness, self-esteem, and pride, but also to launching a successful business.

Once you can start to hear your favorite excuses, you can see them for what they truly are: dream decay. Lauren reviews the eight basic brands of excuses, and explains how to use self-imposed consequences to make sure you keep your promises to yourself, and not let your business goals fall by the wayside.

Module 5
Your Biology Gone Wild

Learn how your DNA has shaped your personality, inner dialogue, issues, and beliefs, and how to leash the traits that are holding you back from living your mission and building your personal brand. The more aware you are of these traits, the easier it will be to create the business you’ve always dreamed of.

Module 6
Developing Your Brand

Becoming a successful entrepreneur can be boiled down to 7 main ingredients, each of which is crucial to being a pioneer in your field, and critical in determining the type of leader you’re going to be. In this session, Lauren takes you through what you need, both emotionally and physically, to cause your own success.

In order to truly helm your company, even if it’s a company of one, there are hats you will need to wear. Every single one of these hats has a role that needs to be defined and managed. Here, you’ll take a look at what the dictionary has to say about each one of them, and then Lauren will give you her thoughts on each.

Module 7
Mission Accomplished

Congratulations! You’ve faced yourself in the mirror, learned how to manage your mind, deal with your traits, and keep promises to yourself. You’re now not only equipped with the strategies and tools you need to launch your business, but also the mental strength and determination to become the most successful version of yourself. In this last session, you’ll write your own personal manifesto—a true pledge of allegiance to yourself. From now on, you get to author who you’re going to be, and where you want your business to go.

"[Lauren Zander] has taught me important lessons required to live a life with the most integrity, the most success, and most importantly - the most fun. I have had the privilege to work with Lauren for 2.5 years and my life has forever changed. My business is killing it, my personal life is the best it's ever been, and my social life is fully loving and has rid itself of the "leaky ones". Lauren has forced me to face myself over and over again until I am happy and in the "dream" state." - Miki Agrawal, CEO, Thinx

"The first time I met Lauren Handel Zander, she introduced me to a truth that changed my life. At that time I'd been teaching the practices of connection with no notion of integrity, and no respect for true intimacy. Lauren and her method have helped me rewrite my inner dialogue, connect deeply to my family, and evolve my excuses so I can be the partner, the mother, the daughter, the sister, and the teacher I've always dreamed I could be." - Elena Brower, Yoga Teacher & Author

"Lauren Zander does not mince words. She is authentic, has 20 years of knowledge in life coaching and her method is the only method that has the capacity to change my life. And it did. I cannot think of a better person to transform the world of life coaching." - Forest Steven Whitaker III, Actor & Director

About the Instructor

Lauren Handel Zander
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Lauren Handel Zander is the Co-Founder and Chairwoman of Handel Group, an international corporate consulting and life coaching company. Her coaching methodology, The Handel Method®, is taught at over 35 universities and institutes of learning around the world, including at MIT, Stanford Graduate School of Business, NYU, and the New…

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Testimonials

"[Lauren Zander] has taught me important lessons required to live a life with the most integrity, the most success, and most importantly - the most fun. I have had the privilege to work with Lauren for 2.5 years and my life has forever changed. My business is killing it, my personal life is the best it's ever been, and my social life is fully loving and has rid itself of the "leaky ones". Lauren has forced me to face myself over and over again until I am happy and in the "dream" state." - Miki Agrawal, CEO, Thinx

"The first time I met Lauren Handel Zander, she introduced me to a truth that changed my life. At that time I'd been teaching the practices of connection with no notion of integrity, and no respect for true intimacy. Lauren and her method have helped me rewrite my inner dialogue, connect deeply to my family, and evolve my excuses so I can be the partner, the mother, the daughter, the sister, and the teacher I've always dreamed I could be." - Elena Brower, Yoga Teacher & Author

"Lauren Zander does not mince words. She is authentic, has 20 years of knowledge in life coaching and her method is the only method that has the capacity to change my life. And it did. I cannot think of a better person to transform the world of life coaching." - Forest Steven Whitaker III, Actor & Director


How To Build Your Personal Brand

Realize Your Mission & Craft Your Dream Career

What You Get

  • Over 1 hour of video instruction directly from Lauren
  • A plan for building your personal brand using the Handel Method®
  • Effective exercises and practices to maximize career growth
  • Interactive discussion boards with faculty and fellow students
  • Lifetime access to the program
  • Discussion boards to interact with the instructor and other students
  • Closed captions (English only)

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