Why The "Everything In Moderation" Rule Doesn't Work

Two squares of dark chocolate…every night. A glass of wine…every night. A coconut macaroon…every night. All perfectly acceptable, under the weight loss mantra “everything in moderation.”

But will this behavior actually give you a hot rockin’ body?

Unlikely.

Genetically, we are not moderate beings. We are feast and famine. We thrive on the polarity of extremes. We are pleasure seekers and moderation doesn’t induce much pleasure.

Moderation is eating less than you want, in the hope that it will assuage a more primal gluttonous urge. For most people, it doesn’t. Nor does it take away those social engagements that require us to be more fluid with our food choices. The end result? Small treats on a daily basis AND indulgent social eating.

Daily treat-eating also changes your brain chemistry. After just seven days, the dopamine receptor cells start to down-regulate. This means that more dopamine is required to elicit the same mild and pleasurable response. When two squares of dark chocolate were enough to soothe you, it goes up to four pieces, six pieces, then half a bar.

Even more insidious is that the daily treat-eating becomes a conditioned response. After dinner, you’ll feel compelled to have a treat, much like one of Pavlovian’s dogs.

You, however, are not a dog. You can consciously turn this response off. You do this, by stopping the everyday treat eating and trashing the “everything in moderation” rule.

Instead, plan two meals per week where you savor and enjoy your chosen pleasure-inducing food. When you’re tempted outside of these two meals, remind yourself how truly enjoyable these meals are.

And make them enjoyable. Pull out the silverware, use pretty plates, add a napkin, engage with friends or an amour du jour, make it blissful and quote Oscar Wilde, “everything in moderation, including moderation."

Ready to learn more about how to unlock the power of food to heal your body, prevent disease & achieve optimal health? Register now for our FREE Functional Nutrition Webinar with Kelly LeVeque.

Dana James
Dana James
Dana James, M.S., CNS, CDN, is a Columbia University–educated nutritional therapist and founder of...
Read More
More from the author:
Break Free From Your Sugar Addiction To Feel More Vibrant & Clear-Headed
Check out How To Ditch Sugar
Feel lighter and better in your own body as triple-board certified nutritionist Dana James helps you ditch sugar for good.
View the class
Dana James
Dana James
Dana James, M.S., CNS, CDN, is a Columbia University–educated...
Read More

Related Posts

Popular Stories

Sites We Love

Functional Nutrition Webinar

Food is Medicine

Food has the power to create a happier and healthier world. Celebrity Nutritionist Kelly LeVeque will show you how.

Get Free Access Now Loading next article...
Sign up for mbg's FREE Functional Nutrition Webinar

Your article and new folder have been saved!