Of course it's important to love your body and embrace who you are, but is this really the best way to hammer home that message? Especially with the obesity problem we have in America?
Here's what they say in some of the ads below:
Twenty years ago the average fashion model weighed 8% less than the average woman. Today, she weighs 23% less.
Ten years ago plus-size models averaged between size 12 and 18. Today the need for size diversity within the plus-size modeling industry continues to be questioned. The majority of plus-size models on agency boards are between a size 6 and 14, while the customers continue to express their dissatisfaction.
Most runway models meet the Body Mass Index physical criteria for Anorexia.
50% of women wear a size 14 or larger, but most standard clothing outlets cater to sizes 14 or smaller.
And here are the ads -- what do you think?