If you're looking to green your shopping, there's no better person to talk to than eco-expert Diane McEachern. Diane shares three easy tips to help get you started:
First and foremost, buy less. We all have way more stuff than we need. This is true even when it comes to food. The U.S. Dept. of Agriculture reports that consumers throw away 30% of the food they buy – that’s an outrage, given what it costs to produce and ship food, and how many people are hungry.
Second, buy products that contain recycled content. Recycling doesn’t stop when you put your cans, bottles and paper out for pick-up. You need to buy products that those recycled items are made from. For example, Patagonia makes wonderful “Synchilla” vests from recycled soda bottles. No one should ever buy any kind of paper that’s not made from recycled fibers. Period.
Third, choose products that have met independent standards for environmental responsibility. Many companies put words like “natural” and “biodegradable” on their label to make their products seem green when they’re really not. The companies that meet independent eco-standards are the ones you can more easily trust.
Diane MacEachern is a best-selling author, successful entrepreneur, sought-after public speaker, and long-time environmentalist. She is the author of Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World, in which she shares her passion for empowering consumers -- to use their marketplace clout to protect the environment.