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In the 13 years since its creation, the Movember Foundation has funded more than 1,200 men's health projects around the world and saved thousands of lives through campaigns that address prostate cancer, testicular cancer, and mental health.
In this clip, Movember Foundation co-founder JC Coghlan and his wife, Sarah, the brand's global director of health promotion, sit down with mbg founder and CEO Jason Wachob to discuss the distinct ways that men and women communicate. They touch on how this gendered difference can be used as a tool for getting men to open up about their mental and physical health. Ladies, take note: Men hate face-to-face conversation.