Playboy Will Stop Publishing Nude Photos & Now Has Sex-Positive Female Columnist

Playboy Will Stop Publishing Nude Photos & Now Has Sex-Positive Female Columnist Hero Image

It's the end of an era, ladies and gentlemen.

Gone are the days of secret Playboy stashes under little boys' beds. Nowadays, those little boys (and girls) have endless porn sites instead.

So, Playboy is going in a different direction. As The New York Times reports, when the magazine launches its latest redesign, it will stop featuring fully nude women. The Hugh Hefner-founded magazine will still feature sexy images of women, but it is officially going PG-13.

Scott Flanders, the company’s CEO, admitted to the Times that Playboy has been overpowered by the very movement it spearheaded: "That battle has been fought and won," he said. "You're now one click away from every sex act imaginable for free. And so it’s just passé at this juncture."

Evidence of this can be found in a report by the Alliance for Audited Media, The Times notes, which says that the magazine's 5.6 million circulation in 1975 has plummeted to just 800,000.

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So, what will it have instead if not pages and pages of naked women? Well, you may have flipped past them in the past, but Playboy does have high-quality interviews, fiction, and investigative pieces. Plus, it's got a "sex-positive female" columnist now (and no, we assume, she won't need to dress as a bunny).

Are they shooting themselves in the foot? No, actually: the "non-nude content-driven website from the world’s leading men’s lifestyle brand" model has already been working for them. According to The Times, since the website got rid of any nudity in August of last year, the average age of its reader dropped from 47 to just over 30, and its traffic leaped from four million monthly unique visitors to about 16 million.

“Don’t get me wrong,” said Cory Jones, a top editor at Playboy. “12-year-old me is very disappointed in current me. But it’s the right thing to do.” And you know what? Hef actually agreed.

(h/t The New York Times)

Photo Credit: Getty Images


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