Since the kale craze of 2012, the dark, leafy green has become a ubiquitous item at markets and on menus. At this rate, will we eventually kill kale?
Nah, probably not. But Big Produce doesn't want to put all its eggs in one basket.
So: what's next? According to Fast Company, one produce company in Salinas, California — The Nunes Company (owner of Foxy Organic) — believes it's the broccoli leaf, or the "BroccoLeaf." It's now available in limited markets around New York City, Los Angeles, and San Francisco, and is used by a small group of restaurants and juice companies.
There isn't much demand for the product yet, but kale was in a similar position not too long ago. It used to just be employed as a cheap garnish, and now it's a coveted superfood.
You probably slide broccoli leaves off your cutting board and into the garbage without a second thought. As our country tries to tackle our enormous food waste problem, this is a step in the right direction. Hopefully, it catches on — along with cabbage cores, romaine hearts, radish greens, and other nutrient-rich foods that normally get tossed.