A common scenario – it’s 3pm at work and you’re in need of some quick fuel to finish off the day. You curse yourself for not replenishing your healthy desk drawer snacks, then head to the nearest vending machine. The disappointment sets in immediately because you’ve performed this routine before – the vending machine is full of junk. So you either go hungry or opt for the healthiest choice, which is a food you’d normally never put in your body.
Enter Fresh Healthy Vending, a young San Diego based company that hopes to make this scenario a thing of the past. According to an MSNBC article, the company “has generated $3.8 million just four months after it started selling franchises.” So what’s the big idea?