Last week, we reported that France is considering passing a bill banning super-thin models from the fashion industry. Now, Denmark has stepped into the arena — but with an entirely different approach to the issue.
Instead of issuing fines or even jail time to agencies with "underweight" models (based on BMI) like France, Denmark's regulations are a little more subjective — or, shall we say, human.
The New York Times reports that Denmark has revamped the Danish Fashion Ethical Charter, a four-page document written by the Danish Fashion Institute, Danish Fashion and Textile, the Danish textile organization WEAR, the country's eight largest model agencies, the Danish Association Against Eating Disorders and Self-Harm, and Model Union Denmark. First introduced in 2007, it's been entirely rewritten.
Its goal is to "raise awareness and influence attitudes in the fashion industry, as well as in the media and in society in general," and unlike France, Denmark doesn't believe that it would be effective to rely on numbers or body weight.