Beauty may be skin deep — but love? That's in your bones.
The Ad Council posted a new video titled "Love Has No Labels" to its YouTube channel earlier this week to help combat prejudice. In the PSA, an x-ray screen shows the skeletons of friends, lovers, and families dancing together. The pairs then emerge from behind the screen, revealing their differences to the crowd — some are gay, some are of different races, and others practice different religions.
The message is that beneath everything — our outer appearance, for example, or who we love — we're all equally human.
The video's YouTube description has more:
While the vast majority of Americans consider themselves unprejudiced, many of us unintentionally make snap judgments about people based on what we see — whether it's race, age, gender, religion, sexuality or disability. Subconscious prejudice — called 'implicit bias' — has profound implications for how we view and interact with others who are different from us.
The PSA promotes the Ad Council's year-long campaign, which aims to draw attention to, and ultimately put an end to, implicit bias. Not only does the "Love Has No Labels" website include quizzes and tips on how to stop this type of bias, it also has stories from people who have experienced a form of prejudice.
It's time to embrace diversity. Let's do away with labels today.
Watch the heartstring-tugging video below:
Screengrab via Ad Council / YouTube