So why is Sara Lee making the change? Because consumers want it. The Chicago Tribune reports:
"We're seeing more and more consumers asking for products without high-fructose corn syrup. As we looked at unsolicited responses from our consumer hotline, and pairing that up with focus group research and talking to Sara Lee moms, removal of high-fructose corn syrup was something they saw as a positive for them," said Jeff Dryfhout, director or Sara Lee North American Fresh Bakery.